Organization and Management


Code 3.7.3371.3
Semester 3rd
Category Obligatory by selection
Credits 3
Class Hours - Lab Hours 3 - 0
Lecturers Dimitrios Askounis, John Psarras, Ioanna Makarouni (T & R Associates)
Links Course's Website
Web Platform Class 1: Microsoft Teams

Description

Definition of the enterprise, goals and types of enterprises, the business environment (basic principles of economics, operation and rules of the market, modes of organization and competition), systemic approach. Business environment: external, functional and internal environment, PEST and SWOT analysis, Porter’s five forces model. Basic functions of the enterprise: production management, marketing, financial management, human resources management. Principles and functions of management: planning, organization, control, leadership. Tools and techniques for management decision support. Forecasting, statistic distributions, hypothesis testing, decision matrices and trees, simulation, linear and dynamic programming. Project Management. Investigation and analysis of business practices and strategies in the rapidly changing environment of the last decade, contribution and influence of technology in business decision making. Case studies.